The 5th Generation Prius was launched in February 2024, marking a significant milestone in Toyota's commitment to innovation and sustainability. Our task was to develop an enticing key visual and a supporting car brochure to captivate and inform potential consumers.
Together, the key visual and brochure aimed to generate excitement around the 5th Generation Prius, positioning it as an attractive choice for consumers seeking a blend of style, efficiency, and innovation.
Prius Launch Key Visual
Prius Launch Brochure